Wednesday, July 6, 2011

Writing Good Content

  • Useful and unique:
    contribute to the dialogue with your own ideas, make it current, useful, unique and relevant to our group.

  • Original content and be brief:
    It's about both writing your own and fair use of other people's content (always giving credit for it).

  • Start with good headlines:
    Sometimes it's the only thing your audience will see before making a decision about whether to read the post.

  • Make the post scannable:
    Your reader should be able to quickly glance through the post and pick up the main points without reading too deeply.

  • Write in a plain, concise, common-sense style:
    The key is simplicity, even on a complex topic.
Our discussions are all around the topics that you are the content experts at, so relate to your own experience and be open to different opinions.

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